Put your money at ease, with Rowan
Put your money at ease, with Rowan
Rowan, by Rocket Money, is an AI-powered financial assistant. It watches your accounts, catches what's costing you, and takes care of it — in a text thread you already know how to use.
Rowan, by Rocket Money, is an AI-powered financial assistant. It watches your accounts, catches what's costing you, and takes care of it — in a text thread you already know how to use.
Featured on
Want more from your money?
Say less. And do less.
Every other tool demands your attention. Open the app. Read the chart. Figure out what it means. Decide what to do. Then actually do it.
Every other tool demands your attention. Open the app. Read the chart. Figure out what it means. Decide what to do. Then actually do it.
Intelligent assistance,
right inside your messages
No app to open. No dashboard to read. Just answer a text.
Texts are for illustrative purposes only. iPhone and iMessage are registered trademarks of Apple Inc.
Savings you didn't have to hunt for.
Rowan scans your accounts for subscriptions you've stopped using and bills you're overpaying, then handles both once you say go.
Stay ahead of your money. Feel on top of it.
Rowan keeps an eye on your accounts and will notify you of any upcoming bills that might be unexpected.
Know what to do, not just what you spent.
Ask Rowan a money question and get a specific answer drawn from your own accounts — not general advice.
Rowan spots the pattern, you make the call.
Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat duis aute irure.
Get weekly summaries you will actually read.
A short recap of what came in, what went out, and where your goals landed. Written like a text, not a statement.
Features
Built for the way your money moves.
Tag transactions
Safe to spend alerts
Track categories
Label transactions
Negotiate a bill
Recategorize transactions
Answers your questions
Budget alerts
Create categories
Build budgets
Balance alerts
Lower bills
Trial tracking
Cancel subscriptions
Subscriptions detection
Features
Built for the way your money moves.
Create categories
Build budgets
Balance alerts
Lower bills
Trial tracking
Cancel subscriptions
Subscriptions detection
Tag transactions
Safe to spend alerts
Track categories
Label transactions
Negotiate a bill
Recategorize transactions
Answers your questions
Budget alerts
Why Texts?
We want to meet you
where you already are
We want to meet you where you already are
For Texts are for illustrative purposes only. iPhone and iMessage are registered trademarks of Apple Inc. purposes only
Rowan acts,
only when you see fit.
Rowan acts, only when you see fit.
Rowan finds the opportunity and recommends the move. Anything that touches your money waits for your go-ahead.
Your approval, every time.
Your data is your own.
Your thread, you make the rules.
Built on Rocket Money's financial platform using Anthropic models and the same privacy and security practices that protect more than 5 million accounts today.
Rowan acts,
only when you see fit.
Rowan finds the opportunity and recommends the move.
Anything that touches your money waits for your go-ahead.
Your approval, every time.
Your data is your own.
Your thread, you make the rules.
Built on Rocket Money's financial platform using Anthropic models and
the same privacy and security practices that protect more than 5 million accounts today.
FAQs
Some things you
might be wondering.
What is Rowan?
Is Rowan a separate app?
How does Rocket Money protect user privacy?
What data does Rowan use?
What kinds of things can someone ask Rowan?
Features
Support
Do Not Sell or Share My Personal Information
© 2015-2026 Rocket Money All Rights Reserved
We don’t accept cash, crypto, tacos, or private jets in exchange for your personal information. Some states (hi, California) have their own rules, so check out our Privacy Policy for the full scoop.
Banking services provided by nbkc bank, member FDIC
* Based on Rocket Mortgage data in comparison to public data records.
Rocket Mortgage, LLC, Rocket Homes Real Estate LLC, Rocket Card, LLC, RockLoans Marketplace LLC (doing business as Rocket Loans) and Rocket Money, Inc. are separate operating subsidiaries of Rocket, LLC. Each company is a separate legal entity operated and managed through its own management and governance structure. Rocket Companies, Inc. (NYSE: RKT) is the sole managing member of Rocket, LLC.
Apple and the Apple logo are trademarks of Apple Inc. registered in the U.S. and other countries. App Store is a service mark of Apple Inc.
Wear OS by Google and Google Play are trademarks of Google LLC.
Features
Support
Do Not Sell or Share My Personal Information
© 2015-2026 Rocket Money All Rights Reserved
We don’t accept cash, crypto, tacos, or private jets in exchange for your personal information. Some states (hi, California) have their own rules, so check out our Privacy Policy for the full scoop.
Banking services provided by nbkc bank, member FDIC
* Based on Rocket Mortgage data in comparison to public data records.
Rocket Mortgage, LLC, Rocket Homes Real Estate LLC, Rocket Card, LLC, RockLoans Marketplace LLC (doing business as Rocket Loans) and Rocket Money, Inc. are separate operating subsidiaries of Rocket, LLC. Each company is a separate legal entity operated and managed through its own management and governance structure. Rocket Companies, Inc. (NYSE: RKT) is the sole managing member of Rocket, LLC.
Apple and the Apple logo are trademarks of Apple Inc. registered in the U.S. and other countries. App Store is a service mark of Apple Inc.
Wear OS by Google and Google Play are trademarks of Google LLC.
Features
Support
Do Not Sell or Share My Personal Information
© 2015-2026 Rocket Money All Rights Reserved
We don’t accept cash, crypto, tacos, or private jets in exchange for your personal information. Some states (hi, California) have their own rules, so check out our Privacy Policy for the full scoop.
Banking services provided by nbkc bank, member FDIC
* Based on Rocket Mortgage data in comparison to public data records.
Rocket Mortgage, LLC, Rocket Homes Real Estate LLC, Rocket Card, LLC, RockLoans Marketplace LLC (doing business as Rocket Loans) and Rocket Money, Inc. are separate operating subsidiaries of Rocket, LLC. Each company is a separate legal entity operated and managed through its own management and governance structure. Rocket Companies, Inc. (NYSE: RKT) is the sole managing member of Rocket, LLC.
Apple and the Apple logo are trademarks of Apple Inc. registered in the U.S. and other countries. App Store is a service mark of Apple Inc.
Wear OS by Google and Google Play are trademarks of Google LLC.